Marketing to solar contractors is not an easy task.
There are so many product components for contractors to choose from and there are so many channels you can use as a marketer to reach them. What drives buyers’ selections and what can you do to influence their decisions?
On May 4th, Virginia will show you how to effectively use a content marketing plan to establish thought leadership, reinforce branding and increase lead generation.
Attend this webinar to learn:
- What drives buyers’ selections?
- How to use a content marketing plan to establish thought leadership and reinforce branding
- Matching a content strategy to keywords that drive business results
- How to generate content with the Rule of 52
- The best ways to distribute content to increase lead generation
- How to take your leads from zero to hero
Featured Speakers
Virginia Goulding 
Digital Marketing Director
WTWH Media – Solar Power World
Moderator:
Courtney Seel
VP Business Development, WTWH Media – Solar Power World
How to Market to the Top 500 Solar Contractors

